Posts Tagged ‘chicago lofts’

Loft sellers – what song does your home sing?

If you’re thinking of selling your Chicago loft then there are a few things you need to be aware of prior to listing your home for sale. Your lofty abode is unique. You didn’t buy cookie cutter and neither is the next buyer of your home. Therefore, you shouldn’t market your home like every other one. Listing lofts for sale is about 90% similar to listing any other residential property type. It’s the 10% difference that gets your place noticed. All listings must A.) be priced competitively and B.) show very well, no exceptions. Lofts buyers however are a little different than your typical condo/apartment purchaser. They respond a little more to the emotional pull of the space. Loft buyers want beautiful, dramatic spaces to call home. It’s an extension of their personality. In order to capture that feeling up front, you have to reel them in with the two most critical elements that you can control: pictures and description. The pictures are the most important element. It’s always the first thing people go to on-line so if they don’t look good then you won’t even be lucky enough for them to get to your description. Loft photos should feature the key elements loft buyers look for: wide open space, large windows, exposed elements such as brick or timber, even a shot of the gleaming hardwoods. Sex sells, it’s no different than selling jeans. Sexy photos that lure a buyer in will produce interest. In many cases we’ve opted to skip bathroom or guest bed shots in order to fit in a few more “key element” shots. FYI – this should always been done by an experienced photographer who specializes in real estate. Your 8megapixel Android, however sweet,  is not the answer;) The description is next in line of importance. Since you can’t be there to speak for the home prior to a showing, your description becomes your voice. The same applies here – key element features should be packed in here. Words and phrases like exposed brick, timber columns, exposed ductwork, 12ft ceilings, huge windows, and so on immediately identify the space as unique and creative which the buyer is looking for. These words are also big time emotional sparks for the property.  I’ve been helping people buy and sell for over 11yrs now and I can tell you this – it’s impossible to sell someone a home. The home has and always will speak for itself. If it sings to them, they will listen. What song is your home playing? As always, if you have questions or need some help just give us a call.



Thinking of buying a “Raw” Chicago Loft?

We get a lot of calls about purchasing “raw” loft space. We truly wish there were more of these spaces available as we love them too. Many people are disappointed to find that they are so tough to find. There are TWO primary reasons why:

  • Most of the lofts in Chicago were built in the last 15 years. The trend year after year was to continue to make the spaces smaller, more well appointed, and lets squeeze in an additional bedroom as well. The reason – people paid more for the end product.
  • The that were done 15+ years ago are much fewer in numbers. Those older loft buildings often had much larger floor plans and few bedrooms. The result = lofts you see in the movies. When we come across those same buildings now we often find that someone has already “tampered” with the floor plan. Added walls, bedrooms, etc. They are no longer the open vistas of old.

The best place to find these older loft conversions is in neighborhoods such as Printers Row, Bucktown, and the West Loop. Outside of that the pickings get thin. Another great way to go is to find a stand alone commercial building that could be suitable to your needs. There are a few key factors that come into play for this option.  First of all they are often more expensive. Additionally, it must be zoned accordingly in order for you to actually live there.  A call into the zoning department can verify this. Mixed use buildings are a great option. That’s what you see as a typical retail store on the first level, then apartments upstairs. They come in all shapes, sizes, and locations. The other key factor to remember when purchasing a property with any commercial component is that the loan terms change. That means higher percentage down (typically 20%+), higher interest rates, and less favorable terms in general.  With that said, there are some great SBA loan programs that can get you in for as little as 10% down. All in all, our advice is the same it is with any other property type – really work through your Needs and Wants list prior to starting your search. If you know exactly what you need, you’re halfway to finding the perfect lofty Chicago abode. Live Lofty.



Effective February 1, 2010, the Federal Housing Administration (FHA) changed the condominium approval process, which may affect home buyers who are interested in using an FHA loan to purchase a condominium. These changes will speed up approvals in many cases. In addition, although some rules for property eligibility have been tightened up, others have been loosened to increase the number of properties eligible for FHA financing. Highlights of the changes for 2010 include:

Faster approvals. The new process for internal lender approval (DELRAP) could reduce the approval time significantly for most new and existing condominiums, although it may take longer in some cases.

Elimination of spot approvals. Condominiums will receive a decision on the whole project or legal phase rather than individual units.

Approvals no longer needed for detached condominiums. Buyers will be able to apply for financing under single family home requirements.

Changes in property restrictions. Changes in some requirements will make more properties eligible for FHA financing. Other changes increase restrictions on guidelines such as investor ownership and status of condominium fees.

Please contact our lending partner, Andrew Luett at Wintrust for more information:  773.303.0273 // ALuett@LuettMortgageGroup.com

Thanks!!



Chicago lofts, Short Sales, Foreclosures, FHA, and the $8000 Tax Credit

If you’re looking to purchase your new loft this spring there are  TWO things you need to be aware of:

1.) ends this month. If you don’t have a case# by January 29th it’s no dice. See your lender for more info or contact our longtime lending partner Andrew Luett w/Wintrust Mortgage at ALuett@LuettMortgageGroup.com. It’s not the end of the world as you can as you can still get the entire building approved but it often takes longer. Also, make sure to coordinate that timeline w/ your lender if you qualify for the tax credit, see below.

2.) If you’re depending on the $8,000 credit (to see if you qualify check out our recent post:  http://www.lofthunt.com/2010/01/extended-home-buyers-credit/) then you really need to be very careful if choosing a distressed property. If the property is already controlled by the bank such as a foreclosure or if it’s a bank approved short sale, then you can probably get by with a diligent effort and a good team (Realtor, Lender, attorney). If it’s a typical short sale, BE CAREFUL. These transactions can drag on for months on end with little to no resolution. So what’s the problem? Well to qualify for the tax credit you need to have the property under contract by end of April and close by end of June. Since the life cycle of a short sale can often push the 1 year timeline,  it’s likely that many buyers will blow right past those dates this spring. So be aware, move forward carefully and as always- Live lofty.



Overpricing your Chicago Loft… The Chain Reaction

Many sellers make the mistake of trying to start high on pricing, hoping to sell their Chicago loft at the highest possible price, then assuming that they can lower the price down the road if the property does not sell. THIS IS A VERY INEFFECTIVE APPROACH. In fact, it’s highly counter-productive. Here’s why:

YOUR BEST SHOT AT A SALE IS IN THE FIRST 60 DAYS

We’ve all heard the saying, “you only get one chance to make a first impression”. The same goes for selling a loft- you only get one chance for a property to hit the market. This is where the property is first intoduced to agents and consumers alike. If you spend that time backpeddling from the wrong price you’ve virtually eliminated the chance to move forward into a contract. Months later when you realize that consumers rarely overpay, it will be too late. 

YOU HAVE A REDUCED NUMBER OF SHOWINGS

A basic rule in selling is to generate consistent showings for the property. With little activity, your chances of selling the property reduce dramatically.

MANY BUYERS WON’T EVEN KNOW ITS THERE

Since most buyers typically look within a specific price range, you are excluding potential candidates by pricing above their interest level. Sometimes the smallest price adjustment can open your loft up to a significantly larger pool of buyers.

SELLERS ALWAYS ASK “WON’T BUYERS ATLEAST MAKE AN OFFER?”

At first glance this seems like sound logic. In reality, overpriced listings deter buyers from further interest in the property because they mentally “move past it” thinking their offer and efforts would be in vain since they’d offer a much lower price anyway. That lower price as it turns out is typically a more accurate measure of its true market value. In the end it has the exact opposite effect as intended.

OVERPRICED LOFTS SELL THE COMPETITION

If you’re a seller, the best thing that can happen to you is overpriced competition. It makes your property seem like a great deal! So why would anyone want to help sell their competition?

THE CHAIN REACTION… YOU MISSED THE BEST CHANCE TO SELL IN THE FIRST 60 DAYS, EVENTUALLY THE LONGER MARKET TIME CREATES BUYER HESITATION, LOWER OFFERS, AND A WEAKENED POSITION DURING NEGOTIATIONS.

Once buyers realize a property has been on the market for a long time TWO things immediately come to mind. 1.) What’s wrong with this place? 2.) They must be getting desperate! In addition, as trivial as it may sound during the pre-listing process, please don’t underestimate the frustration associated with long market times. It’s a significant amount of work to properly prepare and continuously maintain a home for sale. 

It is imperative that the price is thoroughly researched with comparable properties in the area. Additional factors such as competition and the state of the current market also play a large role in pricing.  If your property is priced correctly, you’re taking the foremost step in avoiding long market times and a weakened position at the negotiating table.



 

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The Atland Group
Jameson Realty
425 W. North Ave
Chicago, Il 60610
312.867.2261